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Marketing 4.0: A new value added to the Marketing through the Internet of Things
Art der Publikation: Artikel in einem Konferenzbericht
Zitat: jara2012marketing
Buchtitel: Innovative Mobile and Internet Services in Ubiquitous Computing (IMIS), 2012 Sixth International Conference on
Jahr: 2012
Seiten: 852--857
Organisation: IEEE
Schlagworte:
Autoren Jara, Antonio J
Parra, Maria Concepcion
Skarmeta, Antonio F
Hinzugefügt von: []
Gesamtbewertung: 0
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