Participative marketing: extending social media marketing through the identification and interaction capabilities from the Internet of things
| Art der Publikation: | Artikel |
| Zitat: | DBLP:journals/puc/JaraPS14 |
| Zeitschrift: | Personal and Ubiquitous Computing |
| Band: | 18 |
| Nummer: | 4 |
| Jahr: | 2014 |
| Seiten: | 997--1011 |
| DOI: | 10.1007/s00779-013-0714-7 |
| Nutzerfelder: | timestamp={Sun, 23 Mar 2014 10:32:10 +0100}, biburl={http://dblp.uni-trier.de/rec/bib/journals/puc/JaraPS14}, bibsource={dblp computer science bibliography, http://dblp.org}, |
| Schlagworte: | |
| Autoren | |
| Hinzugefügt von: | [] |
| Gesamtbewertung: | 0 |
|
Anhänge
|
|
|
Notizen
|
|
|
|
|
|
Themen
|
|
|
|
|