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Business model considerations for privacy protection in a mobile location based context
Publicatietype: In proceedings
Citatie: bonazzi2010business
Boektitel: Intelligence in Next Generation Networks (ICIN), 2010 14th International Conference on
Jaar: 2010
Pagina's: 1--8
Organisatie: IEEE
ISBN: 978-1-4244-7444-8
URL: http://people.hec.unil.ch/ypig...
DOI: 10.1109/ICIN.2010.5640885
Samenvatting: In this paper we discuss the main privacy issues around mobile business models and we envision new solutions having privacy protection as a main value proposition. We construct a framework to help analyze the situation and assume that a third party is necessary to warrant transactions between mobile users and m-commerce providers. We then use the business model canvas to describe a generic business model pattern for privacy third party services. This pattern is then illustrated in two different variations of a privacy business model, which we call privacy broker and privacy management software. We conclude by giving examples for each business model and by suggesting further directions of investigation.
Trefwoorden:
Auteurs Bonazzi, Riccardo
Fritscher, Boris
Pigneur, Yves
Toegevoegd door: []
Totaalscore: 0
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