TY  - CONF
T1  - The impact of website adoption on enterprise performance: The case of Valais hospitality industry.
A1  - Scaglione, Miriam
A1  - Schegg, Roland
A1  - Murphy, Jamie
JA  - Technovation
Y1  - 2009
VL  - 29
IS  - 9
SP  - 625
EP  - 631
UR  - http://www.sciencedirect.com/science?_ob=ArticleURL&_udi=B6V8B-4WJG8HK-2&_user=6563152&_rdoc=1&_fmt=&_orig=search&_sort=d&_docanchor=&view=c&_searchStrId=1164979570&_rerunOrigin=google&_acct=C000070070&_version=1&_urlVersion=0&_userid=6563152&md5=295d9fad
KW  - Hospitality industry
KW  - Performance indicator
KW  - RevPAR
KW  - Time series analysis
KW  - Website adoption
N2  - An analysis of 147 Valaisan hotels’ monthly revenue between 1992 and 2003 indicated that website adoption related positively to a performance indicator—Revenue per Available Room or RevPAR. That is, the RevPAR of hotels was higher after adoption than before and hotels with no web presence showed a negative trend in revenues. Furthermore, revenue growth rates were stronger for hotels with their own website than for hotels with a web presence via regional portals. These patterns suggest that Internet technologies have a positive impact on hotel performance, perhaps via improved marketing and distribution.
ER  -