TY  - CONF
T1  - eFitness of Destination Websites - Still more to go
A1  - Duerr, Michael
A1  - Küng, Nicole
A1  - Schegg, Roland
A1  - Stangl, Brigitte
ED  - Egger, Roman
ED  - Maurer, Christian
TI  - Proceedings of the International Student Conference in Tourism Research
T3  - ISCONTOUR 2013
Y1  - 2013
PB  - Books on Demand
AD  - Norderstedt
SN  - 978-3-7322-3576-6
KW  - Austria
KW  - DMO websites
KW  - key success factors
KW  - Switzerland
KW  - tourism
KW  - website evaluation
N2  - Website evaluation has been addressed since many years resulting in various approaches and suggestions conceming which dimensions to include and how to proceed. This study compares existing approaches, suggests an extended catalogue of criteria called eFitness Check-Update derived from the original eFirness® Check and
evaluates the performance of 40 websites of tourism destinations in Austria and Switzerland. The eFitness Check-Update catalogue consists of 148 criteria assigned to 11 dimensions. eFitness Check-Update not only allows benchmarking DMOs on a criterion level but also on a more aggregated dimension level. Among others
results show thal DMOs are doing well concerning Trust and Services, Useful lnformation & Infrastructure but have room for improvements regarding lnteractivity and Legal Aspects. Furthermore, Common State, Competitive Advantage and Future Potential Dimensions are revealed, and Austrian and Swiss results are compared.
M1  - ITO
ER  -