TY - CONF ID - jara2013enabling T1 - Enabling Participative Marketing through the Internet of Things A1 - Jara, Antonio J A1 - Skarmeta, Antonio F A1 - Parra, Marıa Concepción TI - Advanced Information Networking and Applications Workshops (WAINA), 2013 27th International Conference on Y1 - 2013 SP - 1301 EP - 1306 T2 - IEEE ER -